We keep in mind the demand of the clients and the industry, Media Planners have understood the importance of justifying the aspect of Return on Investment. This feature was missing in the conventional mode of communication. That’s why a thorough and varied strategy for Online Advertising has been brought in place, one that combines PPC, PPI, PPA and social media marketing tactics for optimal performance of the campaign.
Adjalebi provides an integrated online advertising campaign to prospective buyers. We track information as traffic, conversions and user behavior. Our approach to online advertising combines creative messaging with required back-end analysis to explore avenues and provisions for better customer centric impacts.
Allotment for online media planning and placement gets implemented in sync with the overall media strategy in cross verticals of competitive media. It ties closely with analytics to determine which networks, creative ads and keywords are yielding the best conversion rates.
At first we ascertain which PPC engines (Yahoo, Google, MSN, Ask etc) and banner ad networks (DART, 24/7, Blogosphere, etc.) Are most suitable. The ideas for creative and promotional campaigns are conceived after allocating budgets for PPI and PPC.
We facilitate bidding and control budgets on thousands of keyword phrases for all search engines.
Wording of titles and descriptions impact click-through rates for paid searchers. Adjalebi experiments in terms of variations and writes contents targeted for each key word phrase to ensure optimal client benefit.